Life Fitness Wins Body
Life Cardio Equipment Award
for
7th Straight Year
SCHILLER PARK, Ill. (Dec. 12, 2007)
Life Fitness, the global leader in designing and
manufacturing commercial fitness equipment, is proud to announce it has
received a 2007 body LIFE Award for its cardiovascular machines for the
seventh consecutive year. Life Fitness has received this award every year
since its inception. Body LIFE is the leading fitness publication in
Europe, and is distributed in eight European countries.
Life Fitness has been a favorite among body LIFE
readers for several years now, said Patrick Schlenz, body LIFE director
of fitness publishing. The company has proven it is an industry leader, and
its cardio products have been recognized seven years in a row.
The body LIFE cardio equipment award is
particularly gratifying because it is selected by clubs and gyms, said Frank
van de Ven, managing director, Life Fitness Continental Europe, Middle East,
and Africa. We always strive to design top-of-the-line cardiovascular machines
to meet our customers needs, and this award is an indication were achieving
that goal.
Life Fitness was chosen for the cardio equipment award
by 500 randomly selected gym and fitness club owners who completed a computer
aided questionnaire and were interviewed. The survey measured customer
satisfaction and publicity in seven award categories: cardio, strength, indoor
cycling, solarium, software, education and consulting.
About body LIFE
The business unit Fitness of the Health and Beauty
Group is the leading publisher of B2B fitness magazines in Europe.
Overall 8 printed magazines in 5 different languages are published. All
magazines are created locally. This ensures marketability and guarantees a
high quality, that is adapted to the needs of the markets, for readers as well
as for advertisers.
About Life Fitness
Life Fitness, a division of Brunswick Corp. (NYSE:
BC), is the global leader in designing and manufacturing a full line of
high-quality fitness equipment for commercial and consumer use. It is the
largest commercial fitness equipment provider in the world and the only
fitness equipment manufacturer that has been providing premium equipment for
30 years. Life Fitness cardiovascular and strength-training products,
including the renowned Lifecycle Exercise Bike, are used worldwide in health
clubs, fitness centers and wellness facilities, as well as in homes. The
company is headquartered near Chicago, in Schiller Park, Ill., and distributes
its equipment in more than 120 countries.
Life Fitness and Lifecycle are trademarks and/or
registered trademarks of Brunswick Corp.
